- Connect online
- Cross- promotion
- Provide info & incentives
- Enable and encourage sharing
Connect online
- We intend to gain social followers from existing online customers.
- We are to provide valuable, timely event information through social channels.
- We shall provide incentives for existing customers to promote us online/share info from us with friends/followers.
There are many tools we could use to promote our campaign f.ex, Facebook, Linkedin, twitter, youtube etc. But in our project as the requirements says, we have used Facebook and this because our target group frequent most Facebook than others.
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